Make it happen
Welcome to the Marrakesh Content Creation Retreat!
A transformative 6-day experience with special guests, designed for aspiring and established creators who want to take their storytelling to the next level. Set in the heart of Morocco’s most vibrant city, this retreat blends photography, videography, and blogging workshops with one-on-one coaching and unforgettable cultural adventures.
From sunrise photo walks and cinematic desert filming to hands-on editing sessions and personalised brand strategy coaching, you’ll gain the skills and confidence to create professional content that resonates. By the end of the retreat, you’ll leave with a polished portfolio, ready-to-publish content, and a clear roadmap to grow and monetize your creative brand – all while experiencing Marrakesh in true culture and style.
Itinerary
Day 1 – Arrival & Welcome to Marrakesh
Arrive at Marrakesh Menara Airport, where a private driver will greet you and take you to your luxury riad. After settling into your room and enjoying some time to relax, we’ll gather on the rooftop terrace for a welcome dinner under the Moroccan sky, offering stunning Medina views. Here, you’ll meet your fellow creators and Jay, hear the retreat overview, and set your creative intentions for the week ahead.
Highlights & Learning:
Private airport transfer & luxury riad check-in.
Welcome rooftop dinner and networking with fellow creators.
Setting personal creative goals for the retreat.
Day 2 – Visual Storytelling Foundations
We’ll start the day at sunrise with a guided photo and video walk through the Medina, focusing on capturing authentic market scenes, unique textures, and street life waking up. After breakfast, you’ll attend a core workshop on photography composition, lighting techniques, and videography essentials, including frame rates, camera movement, and storytelling. In the afternoon, we’ll shoot at Majorelle Garden and the YSL Museum, practicing framing and cinematic transitions. The evening concludes with an editing session, introducing Lightroom for photo workflows and beginner-friendly video editing apps for short-form content.
Highlights & Learning:
Sunrise content walk focusing on urban travel storytelling.
Workshop: photography composition, lighting, and videography basics.
Hands-on shoot at Majorelle Garden & YSL Museum.
Editing introduction: Lightroom & mobile video editing apps.
Day 3 – Blogging, Vlogging & Ethics in Storytelling
A second sunrise photo/video walk focuses on candid street scenes, capturing B-roll for future storytelling. After breakfast, dive into blogging and vlogging essentials: how to structure posts, script long-form videos, and publish content consistently. In the afternoon, we’ll tackle the ethics of digital storytelling covering cultural sensitivity, obtaining consent, and transparency with sponsorships. Evening 1:1 coaching sessions with Jay provide personalised feedback and tailored creative strategies. The day ends with an immersive Moroccan cooking class and group dinner, combining cultural experience with lifestyle content creation opportunities.
Highlights & Learning:
Sunrise B-roll focused content walk.
Workshop: blogging & vlogging best practices.
Session: ethics in digital storytelling & sponsorship transparency.
1:1 coaching sessions with Jay.
Moroccan cooking class & group dinner.
Day 4 – Adventure Filmmaking & Desert Cinematics
We’ll begin with a rooftop sunrise session focused on cinematic techniques and travel video transitions. Then we head out on a full-day adventure to the Agafay Desert or Atlas Mountains, learning cinematic sequence building and shooting in challenging light and landscapes. As the sun sets, capture golden hour desert footage, perfect for both short-form Reels and long-form travel videos. Dinner is served under the stars in the desert camp, a highlight experience designed for incredible content creation and unforgettable memories, before returning to Marrakesh at night.
Highlights & Learning:
Rooftop drone and cinematic video training session.
Full-day desert or mountain filming excursion.
Golden hour content shoot focused on cinematic sequences.
Unique cultural experience: dinner under the stars.
Day 5 – Monetizing Your Creative Passion
The morning sunrise session takes us into architectural photography—capturing riads, courtyards, and Marrakesh’s intricate details. After breakfast, we deep dive into monetization strategies: how to secure brand collaborations, license content, develop passive income, and diversify revenue streams as a content creator. The afternoon is dedicated to an advanced editing masterclass, including Lightroom workflow optimization and professional cinematic video editing with Premiere Pro or Final Cut, plus creative short-form transitions for TikTok and Instagram. Evening 1:1 sessions help finalize personal strategies for monetization and brand positioning. The day winds down with a traditional hammam and spa experience, providing a relaxing cultural experience and content opportunity.
Highlights & Learning:
Sunrise architecture photography and detail work.
Workshop: monetizing content & building revenue streams.
Advanced editing masterclass (Lightroom + professional video editing).
1:1 monetization coaching sessions.
Traditional hammam & spa experience.
Day 6 – Showcase, Reflection & Farewell
On your final morning, we’ll take one last sunrise photo and video walk, giving you time to create a personal signature series to finish your Marrakesh portfolio. After breakfast, you’ll join a group showcase, presenting one short-form video and your best curated photo series from the week, with live feedback and celebration of everyone’s growth. A vision planning session will help set concrete next steps for your creative career. Enjoy free time for last-minute shopping or Medina exploration before our farewell rooftop dinner with live Moroccan music, closing out the retreat with beautiful moments and lifelong connections. Evening transfers will take you to the airport or onward travel.
Highlights & Learning:
Final sunrise content walk & personal creative series.
Group portfolio & video showcase with feedback.
Vision planning session for future content growth.
Farewell dinner with live Moroccan music.
What You’ll Take Away from the Experience
Professional Content Portfolio: A collection of stunning photos and short-form videos captured and edited during the retreat.
Hands-On Skills: Practical experience in photography, videography, blogging, and ethical storytelling.
Content Strategy & Monetization Plan: A clear, actionable roadmap for growing and monetizing your creative brand.
Exclusive Editing Knowledge: Lightroom, Premiere Pro, and short-form editing techniques for social media success.
Personalised Coaching: One-on-one sessions designed to meet your creative and professional goals.
Cultural Immersion: Authentic Moroccan experiences that enrich your storytelling and inspire future content.
Networking & Community: A supportive circle of like-minded creators for future collaborations and growth.
CREATOR RETREAT
Dream it
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Build it
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Grow it
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Dream it • Build it • Grow it •
FAQs
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5 Nights in a Luxury Riad
Stay in a beautiful Moroccan riad with stunning architecture, luxurious rooms, and a private rooftop terrace.Private Airport Transfers
Hassle-free pickups and drop-offs from Marrakesh Menara Airport.All Breakfasts, All Dinners, and All Lunches
Delicious Moroccan cuisine, including a rooftop welcome dinner, desert dining experience, and a Moroccan cooking class.Daily Sunrise Photo & Video Walks
Guided morning sessions capturing Marrakesh’s vibrant markets, hidden alleys, rooftops, and architectural gems.Professional Workshops & Masterclasses
Photography & videography fundamentals
Blogging & vlogging best practices
Ethical storytelling and cultural sensitivity
Content monetization strategies
Advanced editing (Lightroom + Premiere Pro / Final Cut)
1:1 Coaching Sessions
Personalized feedback and tailored guidance with Jay Palfrey to help refine your creative brand.Full-Day Adventure Excursion
A cinematic content day trip to either the Agafay Desert or Atlas Mountains, including sunset golden hour filming.Cultural Experiences
Moroccan cooking class & dinner
Traditional hammam & spa experience
Live Moroccan music at the farewell dinner
Exclusive Creative Resources
Access to custom editing presets
Workflow templates for blogging & content creation
A personalized content growth plan
Supportive Creative Community
Connect with like-minded creators, build collaborations, and expand your creative network.
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Flights to and from Marrakesh – Guests are responsible for booking their own travel.
Travel Insurance – Required for all participants and must cover medical emergencies, trip cancellations, and personal belongings.
Additional Meals & Drinks – Any meals or beverages outside the included breakfasts, dinners, and specified lunches.
Personal Expenses – Shopping, souvenirs, and personal incidentals.
Extra Activities – Any excursions or experiences not listed in the itinerary.
Additional Spa Services – Treatments beyond the included hammam and massage experience.
Equipment – Cameras, drones, gimbals, and laptops (guests should bring their own gear).
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Dates: 11 - 16 April 2026
Price: £3,450
Guests can pay a deposit of £500 to book their spot. Payment plans available.
Sign up form is required to be filled.
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If you want to join us, please email us at
Sign up form is required to be filled.
Who is Jay Palfrey?
Jay Palfrey is an internationally recognised travel creator and digital storyteller who has built a powerful online presence through authentic visual storytelling and engaging social content. With a focus on photography, videography, and blogging, Jay has successfully collaborated with global brands, tourism boards, and lifestyle companies to deliver impactful campaigns that resonate with audiences worldwide.
Through strategic partnerships and innovative digital campaigns, Jay has generated over £750,000 in brand collaborations and content deals, working with high-profile clients across travel, fashion, and lifestyle sectors. His ability to craft compelling content and connect authentically with audiences has positioned him as a trusted creator and consultant, helping brands achieve measurable growth and visibility.
Here are some of the brand examples
